Digital marketing requirements for small businesses

Small business players show the red sugar production on the Tani Market Expo in Palu, Central Sulawesi, Friday (15/9/2023). The Indonesian UMKM Women's Empowerment Institute (P2UMI) mentions, from 78 thousand UMKM managed by women in Sulteng, mostly or about 90 percent still uses a conventional marketing system face-to-face so that it requires the preparation of digital marketing skills to expand its product marketing range. ANTARA/Basri Marzuki/Spt.